Ignighter’s Adam Sachs: Making an Impact on India’s Dating — and Start-up — Scene

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In , three young guys in Manhattan started Ignighter. By the end of , Ignighter. Then, in April , while checking statistics about visitors, Osit, who is in charge of marketing, noticed there was a lot of traffic from Singapore, Malaysia, India and South Korea. Sachs recalls: “We didn’t pay any attention to it at first.

group dating website is NOT a dating or swingers site. · Ignighter is a new group dating service from the TechStars.

VentureBeat Homepage. Remember group dates in junior high and high school? Sure, there was awkward tension with that special someone, but you had your buds right there to diffuse the pressure. The seed investment fund — which ranks with Y Combinator and DreamIt Ventures — hopes the fledgling site will ride its innovative concept to the front of the online dating pack. On Ignighter, you set up a profile with your group of friends instead of as an individual.

You all include photos, detail your interests, your personality traits etc.

Group Dating Site Ignighter Gets New Features, Needs More Users

IN , three young guys in Manhattan started Ignighter. By the end of , Ignighter. Sachs, who is in charge of business development and media relations for the site. Then, in April , while checking statistics about visitors to the site, Mr. Osit, who is in charge of marketing, noticed that there was a lot of traffic from Singapore, Malaysia, India and South Korea.

app development platform SnapLion raises funding from India Internet Group Contact Email [email protected] Stepout (formerly Ignighter) is a social networking platform that enables Announced Date Sep 1, ; Price $25M.

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Spurned in US, group dating site a hit in India

But the site quickly attracted the most traffic from India and other Asian countries, where one-on-one dates are still not the norm and young people going out in coed groups is more widely accepted. Ignighter has now turned its focus to India and recently set up an office there. The site is positioning itself in the middle ground between social networking and matrimonial sites where users, their parents or other relatives log on specifically to search for a future spouse.

India Knowledge Wharton: You recently made your first trip to India. What were your impressions?

Have you heard of these popular relationship-specific online dating websites in India? : Stepout is the perfect place to find out who It was started by a group of Americans but the kind of traffic the.

Twoo or Twoo. Users create profiles, upload pictures and chat with other users. The website and app is available in 38 languages and counted million users in countries in December Twoo features matchmaking algorithms that connect users to others based on location and interests. A paid subscription gives the user access to more features such as browsing invisibly and seeing who likes the user or who read the user’s messages. Their company Massive Media previously founded Netlog.

In August TechCrunch reported accusations of Twoo forwarding invitations to its users’ email contacts using spamming methods. In , Twoo acquired Stepout , a dating site that had become very popular in India, having been founded in in the US as “Ignighter”, focused on group dates.

Safety-in-numbers dating

Speaking with MediaNama, Daniel Osit, President and co-founder of StepOut, informed that the rebranding took place in January , when Ignighter decided to build a new website customizing it extensively for Indian users. He claims that the conversion rate number of people who sign up after visiting the site had doubled after the re-branding. The company has tied-up with a vendor to enable cash collection. The site claims to add , to , users every month.

However, basic chat features could cost anywhere between Rs 50 to Rs

By Anupam Saxena [email protected] September 17, Share This​: Share via Email. New York based group-dating site, Ignighter, which stepped.

We’re moving more of our social lives online and updating these sites at the speed of technology, but what about our romantic lives? Do we update our partner-seeking strategy as often as our cell phones? As online dating becomes increasingly common, the ways people are meeting via the Internet are becoming more diverse. She told FoxNews.

The niche sites that are popping up now are much more exciting because they’re giving you access to a much more select group of people. With the addition of creative themes, the latest in mobile technology and novel payment plans, these new dating sites are challenging the domination of the big three: Match. These sites rely on their marketing and vast user bases to lure in flummoxed potential daters.

However, it turns out jumping into such a gigantic pool of singles isn’t the personalized experience some users crave. To capture the niche user, these sites are thinking differently about how to connect their users with a date or a group of dates.

Group dating site Ignighter snaps up $1.2 million

It’s Valentine’s Day today and we, therefore, feel it’s apt to bring two bits of news for the lonely hearts club. The two-year-old start-up aims to bring a new approach and perspective — ‘click, connect, meet’ before marriage. It claims that the portal encourages singles to meet in a non-invasive environment, putting emphasis on the ‘getting to know’ stage of a relationship and not simply on marriage.

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I used to share an office with a young woman of Indian descent who came to the United States for her college education. As office mates often do, we spoke about our personal lives and conversation often turned to dating. She shared with me that at the age of 25 years old, in her culture, she was considered an old maid. She also spent hours yes, on company time perusing online dating sites searching for the perfect Indian man. I found it surprising that this utterly, Americanized woman was so determine to meet and marry a man when she was so capable and independent.

She also told me that an arranged marriage was not out of the question.

All Together Now

Am I crazy or pathetic for considering it? And I’m afraid to tell my friends. Should I keep it a secret to hide my shame? I just think I’m going to feel like a loser if I tell people that I met someone online. It’s a bit scary, but true: human connections are either replaced or initiated by internet connections. We now live in a different age of emails instead of letters, text messages instead of phonecalls, and Facebook “friending” and “poking” are seen as a real relationship bond.

“IN , three young guys in Manhattan started , a dating Web site focused on twentysomethings. They sought to set themselves.

Some would call it an unintended consequence. Others would call it entering a global market. Most people would probably just call it dumb luck. The idea was to make online dating “safer, less awkward, and more fun. After a year of modest success in the States, the founders noticed a puzzling trend that has completely reshaped the company’s business strategy: The company was becoming incredibly popular in India, where Western-style dating remains somewhat taboo. Ignighter, which organizes friends to go out in groups, solves a problem in the traditional culture.

And the market there is huge: Approximately 65 percent of India’s 1. So in March, Sachs is India-bound, with a one-way ticket to Delhi, where he will be setting up Ignighter’s official Indian outpost.

Online Dating Evolves

In , three young guys in Manhattan started Ignighter. They sought to set themselves apart by enabling members to set up group dates: One member, serving as a point person, could arrange a date — a movie, say, or a picnic in Central Park — with a group of other people and thereby take some of the awkward edge off of typical dates. By the end of , Ignighter.

Group-dating is gaining popularity as a younger generation turns away , a free site geared toward somethings (their median.

Group Dating isn’t new in Japan, where compa or gokon parties have become a regular part of their dating scene. The word compa comes from the word companion and gokon is a combination of the words goudo group and compa companion. It is said that this practice evolved from the difficulties of finding a partner due to the pervasive shyness that exists in Japanese society. Group dating gatherings usually take place at public venues such as restaurants where each attendee brings a couple of eligible friends.

The thing that people seem to like best about this concept, besides the whole law of averages, is the fact that if all else goes wrong and you don’t find a match you still wind up having a good time out with your friends. Traditionally, compa isn’t for one-night stands but obviously there are many that will seek this type of experience. The trend has become a cultural phenomenon, gaining popularity in the UK and now the US. Ignighter is a new group dating service from the TechStars camp that hand-picks the top ten best startups out of four hundred entries they receive every year.

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